News & Press Releases

EmailLabs Garners Sixth Award – Captures 2007 Web Marketing Association’s Internet Advertising Competition Award for Best Email Online Newsletter Campaign

The Intevation Report Continues to Represent EmailLabs' Commitment to Best Practices - Complements Recent MarketingSherpa and ASPnews.com Top 50 ASP Accolades

MENLO PARK, Calif. (March 26, 2007) –  EmailLabs, the leader in high-performance email marketing software and a subsidiary of J.L. Halsey (OTCBB:LYRI.OB), today announced that it has won the 2007 Web Marketing Association's Internet Advertising Competition Award for Best Email Online Newsletter.

EmailLabs' monthly newsletter - The Intevation Report - is a collection of articles and news related to best practices within the email marketing sector.

"We are proud that our peers are recognizing the relevance and insight provided by the newsletter," said Lena Waters, director of marketing, EmailLabs.  "The IAC award reaffirms our commitment to provide high-quality, practice-driven articles to our readers and clients."

This new award joins an already impressive list of accolades for EmailLabs including recognition—for the fifth consecutive year - as a 2007 ASPnews.com Top 50 ASP and Top 25 Service Provider in both the Business Provider and Software-as-a-Service Provider categories, a 2007 MarketingSherpa Gold award for The Intevation Report Welcome Letter, as well as a Silver award for Best BtoB Opt-In Campaign.

The Intevation Report newsletter, which has now won six awards, focuses on email tips, news, case studies, and email statistics to help beginning and advanced email marketers alike improve the results of their email marketing campaigns.  The free, monthly email newsletter advances EmailLabs' thought leadership position by showcasing email marketing best practices.


About The Internet Advertising Competition

The Internet Advertising Competition (IAC) Awards are produced by the Web Marketing Association to honor excellence in online advertising, recognize the individuals and organizations responsible, and showcase the award winning Internet advertising. This is one of the only competitions to recognize only online categories of advertising.  IAC Award entries may be submitted by advertising and interactive agencies or corporate marketing departments worldwide.

About EmailLabs
EmailLabs is a leading provider of high-performance email marketing solutions to agencies, publishers and marketing departments of middle-market and Global 2000 companies. The EmailLabs email marketing platform is provided as an ASP (Web-based) service, and is easily integrated with a company's Web site, sales force automation and CRM technologies through EmailLabs' application programming interface (API). For the fourth consecutive year, EmailLabs has been recognized by ASPnews.com as one of the Top 50 ASPs worldwide and as a Top 25 Service Provider for the Software-as-a Service (SaaS) and Business Service Provider category. The company provides email marketing solutions to more than 550 companies, including Nokia, Agilent, PalmSource and Jupitermedia. Headquartered in Menlo Park, Calif., EmailLabs was founded in 1999 and is a subsidiary of Lyris, Inc. (OTCBB:JLHY). For more information, visit www.EmailLabs.com.