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EmailLabs Expands Management Team to Further Development of Innovative Email Marketing Solutions

Former BearingPoint Management Consultant and Microsoft Consultant Join the EmailLabs Team

MENLO PARK, Calif. (Aug. 8, 2005) - EmailLabs (www.emaillabs.com), the leader in high-performance email marketing technology, today announced it has added three executives to its management team to support the company's record growth and positive momentum. On the heels of 13 consecutive quarters of record revenue, EmailLabs has hired a director of partnerships and business development, a director of product management, and filled the role of vice president of sales.

As director of business development, Matt Bradley is responsible for the company's partnership program, with a keen focus on both channel and technology integration partners. Bradley brings extensive experience in both business development and general management to EmailLabs including managing business operations at Microsoft's MSN Hotmail and management experience as the founder and general manager of Method Networks, a private software company in Silicon Valley. In addition, Matt has experience consulting with companies including Electronic Arts, NetSuite, TravelZoo and Visa.

Ashish Seth joins EmailLabs as director of product management and is responsible for leveraging his eight years of product development and consulting experience to grow the company's high-performance email marketing solutions. Before joining EmailLabs, he held a senior management role at BearingPoint, Inc. (formerly KPMG Consulting) where he helped implement CRM solutions for Fortune 500 clients. Most recently, Ashish was a key player in the design and development of PeopleSoft's CRM product suite. Prior to joining PeopleSoft, Ashish also consulted with Sun Microsystems, KLA-Tencor and Vantive Corporation for various IT initiatives.

EmailLabs has also promoted Jim Herbold to vice president of sales. With more than ten years of experience in both domestic and international organizations, Herbold has continuously driven record sales, including three of the highest-revenue months to date while at EmailLabs. As director of sales, he has increased close ratios and doubled the value of new client contracts by formalizing sales processes and creating training programs. In his new role, Herbold will be responsible for setting global sales strategies and creating new sales channels. Before joining EmailLabs, Herbold was director of business development at AboveNet and previously he worked for the National Computer Board of Singapore.

"With growing demand for EmailLabs' advanced email marketing solutions we are excited to have Matt and Ashish join our team to help build new products and features and strengthen business partnerships," said David Sousa, CEO of EmailLabs. "We are also looking forward to seeing Jim maintain his excellent track record in driving revenue growth for EmailLabs, as we continue to offer the best email marketing solutions in the industry."




About EmailLabs
EmailLabs is a leading provider of high-performance email marketing solutions to agencies, publishers and marketing departments of middle-market and Global 2000 companies. The EmailLabs email marketing platform is provided as an ASP (Web-based) service, and is easily integrated with a company's Web site, sales force automation and CRM technologies through EmailLabs' application programming interface (API). For the fourth consecutive year, EmailLabs has been recognized by ASPnews.com as one of the Top 50 ASPs worldwide and as a Top 25 Service Provider for the Software-as-a Service (SaaS) and Business Service Provider category. The company provides email marketing solutions to more than 550 companies, including Nokia, Agilent, PalmSource and Jupitermedia. Headquartered in Menlo Park, Calif., EmailLabs was founded in 1999 and is a subsidiary of Lyris, Inc. (OTCBB:JLHY). For more information, visit www.EmailLabs.com.

 


Media Contacts:
Ken Greenberg
Edge Communications, Inc.
818.990.5001


Loren T. McDonald
VP Corporate Communications, EmailLabs
650.388.3542




   

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