News & Press Releases

EmailLabs ''Intevation Report'' Wins MarketingSherpa's Email Marketing Gold Award for ''Best Email Newsletter for Marketing Purposes''

Award-Winning Newsletter Receives Award at MarketingSherpa's Email Summit in Chicago

MENLO PARK, Calif. (April 26, 2006)--EmailLabs (www.emaillabs.com), the leader in high-performance email marketing technology and a subsidiary of J.L. Halsey (OTCBB:LYRI.OB), announced today that its "Intevation Report" newsletter won MarketingSherpa's Gold Award for "Best Email Newsletter for Marketing Purposes." The award was received at MarketingSherpa's Email Summit Awards Gala, at the House of Blues in Chicago, on April 20th.

The EmailLabs "Intevation Report" email newsletter includes articles, case studies, tips and statistics to help beginning to advanced email marketers improve results of their email marketing programs. Topics range from tactics to growing your email lists, improving open and click-through rates, dealing with spam filters, CAN-SPAM compliance, list segmentation to design and HTML tips. The "Intevation Report" has been widely recognized as one of the best newsletters on email marketing in the industry and was voted the 2005 ClickZ Marketing Excellence Award winner for "Best BtoB E-Newsletter."

"We are honored to add the MarketingSherpa Email Award to the growing list of accolades for the 'Intevation Report' newsletter," said Loren McDonald, vice president of marketing at EmailLabs. "Not only does this award for the 'Intevation Report' reinforce EmailLabs position as experts and thought leaders in the email marketing industry, it helps further differentiate our offerings from competitors and convey to prospects and clients that great technology is only part of the equation in email marketing."

Sample issues and subscription information for the "Intevation Report" can be found at http://www.emaillabs.com/resources_enewsletter.html.

About MarketingSherpa
MarketingSherpa, Inc. (www.marketingsherpa.com) is a research firm publishing Case Studies, benchmark data, and how-to information for marketing, advertising, and public relations professionals.

About EmailLabs
EmailLabs is a leading provider of high-performance email marketing solutions to agencies, publishers and marketing departments of middle-market and Global 2000 companies. The EmailLabs email marketing platform is provided as an ASP (Web-based) service, and is easily integrated with a company's Web site, sales force automation and CRM technologies through EmailLabs' application programming interface (API). For the fourth consecutive year, EmailLabs has been recognized by ASPnews.com as one of the Top 50 ASPs worldwide and as a Top 25 Service Provider for the Software-as-a Service (SaaS) and Business Service Provider category. The company provides email marketing solutions to more than 550 companies, including Nokia, Agilent, PalmSource and Jupitermedia. Headquartered in Menlo Park, Calif., EmailLabs was founded in 1999 and is a subsidiary of Lyris, Inc. (OTCBB:JLHY). For more information, visit www.EmailLabs.com.