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EmailLabs - Salesforce.com Integration

EmailLabs teams up with Salesforce.com to bring EmailLabs for AppExchange, an integrated approach to sales and marketing, combining both CRM services and an email marketing solution within the Salesforce.com interface.

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Through a customized tab in their user interface, Salesforce.com users can leverage their lead and customer data with the fully-integrated EmailLabs' email marketing application to drive a comprehensive and effective CRM effort.  

EmailLabs empowers both sales teams and marketers with a robust email marketing tool designed to create and send effective lead and customer communication using existing Salesforce.com data.  With EmailLabs' template-creation capabilities and embedded best practice tips, marketers can create and save templates for customer communications that are appropriately branded and have a coherent look and feel.  Sales can then send customized, one-to-one email messages using these saved templates, engaging prospects over time and throughout the customer lifecycle with consistent, timely and targeted communications.

EmailLabs for AppExchange enables users to:

Segment mailing list
  • Send automated one-to-one communications to all existing Salesforce.com contacts or leads or a select few
Map response type
  • Match email response type (opened, clicked, unsubscribed) to Salesforce.com lead status so you can tell immediately how your email impacted the buying stage of your lead
Automatic status update in Salesforce
  • View automatically-updated lead status on your lead's contact page and take immediate action to close the sale

EmailLabs for AppExchange closes the loop between sales and marketing by automating the entire email communication effort, enabling a comprehensive follow-through campaign and increasing your chances of closing the sale.  EmailLabs for AppExchange is just another way EmailLabs empowers marketers with tools to succeed.

To learn more about EmailLabs for AppExchange, sign up for a demo or contact one of our sales representatives.

Download the EmailLabs for AppExchange brochure

Watch a brief tour of the application



   

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